One of the sponsored results is for an electric skid steer that I didn’t know existed. This is genuinely useful to know for small jobs.
Another sponsored result is for a delivery rental service that can bring them anywhere. Also good to know for jobs where I don’t want to go to an equipment rental place in the city to haul it myself to a site 150 miles away.
A separate example is that lots of airports have 3rd party off airport parking that is cheaper. A billboard on the highway to the airport that says “off-site aport parking $20/day, $80/week with 24/7 shuttle service every 15 mins” is literally all just useful information about a way to save money using a third party at a convenience cost that you wouldn’t think to look into.
