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Yes this does seems to be more common. What are basically blog posts with no date to be found at all, at least this has a "last updated".

I can only assume "old" pages are down-ranked more by Google than those with no date at all.

Maybe the content date is in a metadata tag somewhere, I've not bothered to check yet. But if it is why not make it visible on the page as well?




Yes, we had to remove the publication date from our archives because Google was heavily down ranking it. We left an “updated” date but are probably going to remove that as well. I fought hard against this until it became clear there really was no other option.


Generate the date dynamically client side so it can't be parsed. Or use an image/svg


Client side JS is absolutely no impediment to Google’s web crawler but using an image or svg might work!





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