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> that education here is still pretty poorly handled. Kind of "blind leading the blind".

It is, but the tourism boom began around sa decade ago as well, which pushed (pidgin) English fluency front and forward in Tier 1 cities (eg - https://laodong.vn/chinh-sach-giao-duc/dieu-kien-lam-giao-vi...).

Most Vietnamese born after 1980 who consume foreign content prefer Korean, Chinese, and Japanese content over Western (based on my wife and her extended family's experience)

In Saigon at least there was a push for English teaching in K-12, and ik international teachers (mostly Pinoy) were hired as contractors to teach part time in that initiative.




> Most Vietnamese born after 1980 who consume foreign content prefer Korean, Chinese, and Japanese content over Western (based on my wife and her extended family's experience)

Agreed, I've noticed this as well from when I was living here before. The difference today is that I'm noticing more english youtube content being consumed. I wish we could see youtube stats on this.

My partner is 1983... grew up in D3... near perfect english... only likes western content. A bit of an oddball in that regard, which sets them apart mentally from the rest.




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