We use Oracle's Grapeshot (they acquired them in 2018) which is a solid platform for audience targeting and brand safety for ads.
The product is still working since the news broke this week, and my assumption is they are going to try and sell it on as it's still a solid product and performs wells and brings us nice ROAS (Return on Ad Spend)
The product is still working since the news broke this week, and my assumption is they are going to try and sell it on as it's still a solid product and performs wells and brings us nice ROAS (Return on Ad Spend)