That's only the VC angle. Plenty of revolutionary products will find adoption without playing the SV startup playbook. I think it's time to reevaluate the startup business "wisdom" of these past 15 years in the light of the companies and founders "role models" it has produced over that time frame. Good at making money, obviously. Holding the promise of making society better? I'll let you judge. As for me since I've read from Zero to One I have a sense I have been duped. I was once grateful for HN for opening my eyes on marketing. Now I'm hangover at how it perverted everything.