Eh, it's not just Tech, most company has a consent issue, and you could easily argue that capitalism as a consent issue (not saying that alternative also don't have one).
Rarely do businesses have any incentive to care about consent. In many case they actually have a vested interest in not caring about your consent, as it can remove one big barrier to profit. It is easier to illustrate these days with all the IA company harvesting data with 0 consent, it is true, but you find the same behavior in most industry. Consent is seen as a customer service issue, something extra, not something that is due.