My recollection of Apple leading up to and immediately following the introduction of the iMac and OS X, was that everyone in the press was beating the drum of impending doom. I recall a coworker telling me that her financial adviser had recommended she buy Apple, and I thought she was nuts. Not that I had a shred of wisdom at the time, but I'm pretty sure a good portion of the public would have sided with me (hence the extremely low share prices).