On: Jeff Lawson buys The Onion

[jkestner]

From what I gather, they invested in Onion News Network for IFC, and when that got canceled relatively quickly, they didn't risk online-only distribution. Maybe 2011 was too early to pivot to video? https://en.wikipedia.org/wiki/Onion_News_Network

My favorite bit, still stuck in my head whenever I see politicians from both parties rush to the scene of a protest or whatever, is "New Live Poll Lets Pundits Pander To Viewers In Real Time": https://www.youtube.com/watch?v=uFpK_r-jEXg

[Talanes → jkestner]

>Maybe 2011 was too early to pivot to video?

The whole pivot to video era that crippled a whole bunch of online writing outlets was still four years out, so definitely too early.