Really interesting. If I reproduce the same colors (plate, strawberry lit, strawberry shadow) but with simple squares, the colors that were associated with strawberries do still look a little bit red to my eyes. The more I stare at it, the more red it looks, I would assume because there's so much green and blue, saturating those cones, and causing the relatively neutral "lit strawberry" color to appear red by contrast (like the negative afterimage effect). But even more interesting is that if I glance back and forth at the strawberry image, my "lit strawberry" square starts to look a _lot_ more red.
The strawberry illusion is really cool, thanks for sharing.
The strawberry illusion is really cool, thanks for sharing.