Given the context of the article I think the argument can be made that: even _if_ people are willing to pay a couple dollars and in aggregate a billion dollars it doesn't mean that the money is being well spent or that the product actually provides value.
Thought at that point I think we're dipping into issues of free market and a consumer driven bubble.
Thought at that point I think we're dipping into issues of free market and a consumer driven bubble.
Either way, your point is well taken.