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This seems to be the way most restaurants expand, probably precisely because their ability to open parallel revenue streams are limited.

One local restaurant in my town used to sell ad space on its placemats, but that probably is a negative impact to customer perceptions of quality. Maybe a pizzeria could sell ads for other local businesses on its pizza boxes.




I already looked into that. The cost of printing the custom boxes, and servicing the advertising customers would make any profit disappear.

Most businesses cannot sell advertising to make ends meet.

Imagine if on every box of MS office sold there were advertisements.

Edit:

Most brick and mortar businesses do not have the luxury of "pivoting". The tech world is lucky on that way.

Ever drive past an empty locale and think "Wasn't there a Pizzeria?" All businesses that follow will have to fight such phenomenon.

Due to the internet not being anywhere we don't get to suffer that.




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