I'm not suggesting they are worth a single year of revenue.
But 80+% of their revenue, and probably the highest margin bit of revenue, comes from that Google payment. So whatever their value is, hinges on that contract payment. Thus, the multiple is interesting....where you might "compare total company value with an annual payment" to see what that mathematical relationship is. Especially given their rapidly declining market share.
But 80+% of their revenue, and probably the highest margin bit of revenue, comes from that Google payment. So whatever their value is, hinges on that contract payment. Thus, the multiple is interesting....where you might "compare total company value with an annual payment" to see what that mathematical relationship is. Especially given their rapidly declining market share.