Reddit has a chicken and egg problem - nobody knows what the value of it's data even is. They've never sold it before. You can sell pet rocks for 1 billion dollars, but nobody will value them if there's been 0 sales. (ask vs bid vs last sale price).
I'm guessing reddit is rushing to sell their data so they can show that their data is worth anything at all.
I figure in this case, Google was the one that wanted to be public about it (to appear as relevant when AI is the hot thing). I could totally see other orgs happy to keep their data-source private.
Reddit has a chicken and egg problem - nobody knows what the value of it's data even is. They've never sold it before. You can sell pet rocks for 1 billion dollars, but nobody will value them if there's been 0 sales. (ask vs bid vs last sale price).
I'm guessing reddit is rushing to sell their data so they can show that their data is worth anything at all.