I find Googles' invasion of privacy a big turn off. I have long since stopped using Facebook for exactly this reason. I am not quite at the point with Google where I say I don't trust them, unlike Facebook. I regularly check out DuckDuckGo but its search results are not quite there yet for me, in comparison to Google. At this stage the gap is narrowing, both as a result of my increasing concerns over the invasion of privacy from Google and the increasing quality of DuckDuckGo.
It is only a matter of time before I say goodbye to Google forever....
Actually, if you like DuckDuckGo but sometimes want google search results, you can use Startpage, which provide the same results that google, but "privately" (like scroogle).
It is only a matter of time before I say goodbye to Google forever....