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What's missing from that explanation is that Virgin got horrific lease terms on their fleet because they were a fledgling airline. Had Alaska been the one to lease them the terms would've been much better and the financial benefit to dumping them would've bee much smaller.

As Alaska is based in Seattle, they've been pushing this ridiculous all-Boeing nonsense for a while. Horizon still exists as a wholly owned subsidiary of Alaska. Their fleet is all Embraer. In fact I'd be hard pressed to think of a time when Alaska was ever all Boeing.




> As Alaska is based in Seattle, they've been pushing this ridiculous all-Boeing nonsense for a while

I do kind of wonder about the relationship with Boeing, with Boeing Field and the plant just up the road from Alaska's HQ at Sea-Tac. Cynically speaking I'd guess that Alaska and Boeing CEOs are golf buddies or something. Boeing's HQ is is now in Chicago (which may be part of the problem, as the article notes) so maybe not.




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