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People are quick to blame social media because there are exceedingly plausible mechanisms by which social media could cause such a phenomenon, and there is tremendous profit in doing so and not just of the money variety. State level actors run secret influence campaigns on facebook, and more recently, just create and control whole social media platforms without oversight.

The time for skepticism about the scale of the effect of social media has passed.




People made the same arguments about violent video games (a major panic in the 1990s), about youth literature, about Dungeons and Dragons, and so on. All about depraving children and getting them hooked on smut for profit.

Social media is "adversarial" in the sense that yeah, most platforms want to maximize engagement, and maximized engagement might not be best for you. But that's also the relationship you have with companies selling you sugary food or expensive shoes. They're not your friends and they want you to spend money in ways that might not benefit you. We manage.

Ultimately, you have agency to shape your experience. You're not "addicted" to it any more than one gets "addicted" to chocolate or Louis Vuitton. Social media ended up replacing social life for many teens, and it's probably useful to ask why - this isn't Mark Zuckerberg's design.

At some point, adults in the developed world decided at some point that it's not OK for children to play unsupervised outdoors, walk to school on their own, and so on. It's probably a function of increasing standard of living and plummeting birth rates. Just 50-100 years ago, you had multiple children with the expectation that not all of them will make it to adulthood. Nowadays, most families will have one kid - their single most important "investment" - and they have the means to tightly monitor and control their physical environment. The internet is sort of the only place where you can meet with friends and have fun unsupervised. It's an escape hatch.

I don't see how banning or regulating TikTok or Facebook really solves this.


> Social media ended up replacing social life for many teens, and it's probably useful to ask why - this isn't Mark Zuckerberg's design

The algorithmic feed and what is shown is absolutely by design. I don't use social media so I don't know how good / bad it is but there's clearly intent.

Comparing social media or Youtube to literature or D&D doesn't really work for me. This is more akin to a billion channel cable service where your remote only works some of the time. You use it to socialize with your friends, but you're also forcefed content that you didn't ask for, that may or may not be good for your mental health.

And yes, adults have agency but this article is about teens who have agency but are still growing and don't have the experience to make good decisions.


They aren't the same arguments at all. All of those things are about the occasional indulgence of a hobby vs the time sink of constantly sitting on your phone and spending time with companies that want ALL of your time. Companies that, themselves, have lots of internal reporting concluding their platforms increase division and cause mental health issues.

I don't see how you can compare it to Chocolate? It's in our pocket and it's infinite.


The sheer scope of this argument is ridiculous.

The number of people on social media even that can’t mentally withstand the negative effects absolutely dwarf the number of people who have ever placed violent video games.

Notice I’m not making a statement on games at all? The could be the absolute worst thing in the world for mental health, and by scale social media still is the larger issue.


Well said! Here is a phrase from TFA:

> "the phone-based childhood"

We can take this even further: it's a Phone-Based Education and Social Discourse

What has happened in the "Anglosphere" is that we have opened a for-profit Pandora's Box of resentful and manipulative discourse that makes no damned sense to people who are looking to their society for sense and guidance.

As you say, the system is full of manipulative actors. Not all of them are foreign.


Social media didn't cause the problem, but it very much accelerated it. I think the media aspect of it is related to the uptick in 24-hour news that began with Ted Turner and CNN, and got its own acceleration with 9/11. Social media sort of piggybacked onto that and blew it wide open.


"The problem with capitalism is not that it creates problems for humans but that it exploits the problems that we would have regardless, drastically exacerbating the consequences."

–Chris Cutrone


Wow, I think the exact opposite. The wonder of capitalism is that it harnesses the problems that we would have regardless and at least points them in the general direction of social benefit. At least I can't think of any other system of economic organization that has been tried in the history of the world that I would prefer.


It's quite obvious to me that both are true, and that we should continue questioning the degree to which each of them are.

Karl Marx celebrated capitalism for the same reasons you do, while at the same time recognizing the unlikelihood of capitalism being the final form of human organization. Of course, that was before our current awareness of global warming.


Capitalism solved many problems, like regular famines.


It also created other famines.


Example?

Even if it did, the average height increase the world over shows that capitalism has been an enormous win in food production and elimination of starvation.


> Example?

If we think that food is generally abundant, I think it would be fair to say that famines are caused because people are deprived of food that is available, but either too expensive, and/or too valuable to other parties.

Given that, any example of famine or malnutrition, should be considered.


I don't know of any capitalist country that suffers from famine. Malnutrition is usually the result of disease or drug abuse, not lack of food.


Millions of US citizens suffered from malnutrition during the Great Depression.

More recently, half of Africa and SE Asia had malnutrition issues. Only in India, ~100M people currently suffer from malnutrition.

I'm pretty sure that's not linked to drug abuse.


> Even if it did, the average height increase the world over shows that capitalism has been an enormous win in food production and elimination of starvation.

Source(s), please?

TLDR; famines require political will to be prevented, first and foremost[0].

When you eliminate starvation, as it has happened also in non-capitalist socities, e.g. the USSR & China during the cold war, and despite horrible famines during the 20th century, everywhere, including in those two countries, height is driven by diet [1].

Specifically protein quality in developed- and protein quantity in developing countries. "Developing" says something about the standard of living, health care, access to food & water, or lack thereof.

It says nothing about the underlying economic system.

And any you make is at best correlation. Prooving causality would be extremely difficult and easily countered (see above, USSR & China, but there are many more examples). But as you made it, again, sources please.

But what is easy to make is actually the opposite point. That late stage capitalism drives inequalities in access to food in general and healthy food specifically[2,3].

And that it developed instruments that create what amounts to devastating effects to particularly people in developing societies. Often those that are capitalist economically or authoritarian politically or, worst, both. With your meaningless counterexamples in the middle eastern countries who have immense wealth from natural resources coupled with low population density.

That said: whenever I study food labels in a supermarket in the US and look at prices of food that is not highly processed and doesn't contain ingredients I would never put into my body, it is obvious that the same is true for a country that would certainly describe itself as both "capitalist" and "democratic". ;)

But to go back to your point: you are linking a cause (capitalism) with an effect (less starvation -> increase in avg. height) wrongly. What do you think Victorian England was[5]?

What do you think the middle ages in Europe[6] looked like, economically? Those are all examples of capitalist socities.

The main force that brought down starvation would probably be a combo of humanistic thinking (and eventually the acknowledgement of human rights) and modern logistics.

And the main counterforces in the 20th century be blatant ignorance of humanistic principles and wars of political systems (those two are often tightly coupled, obviously).

[0] https://www.ids.ac.uk/download.php?file=files/dmfile/wp105.p... [1] https://www.sciencedirect.com/science/article/pii/S1570677X1... [2] https://progressive.international/wire/2022-08-11-capitalism... [4] https://www.internationalhumanistparty.org/en/article/financ... [5] https://victorianweb.org/science/health/hunger.html [6] https://www.europenowjournal.org/2018/09/04/famine-and-deart...


The Soviet Union collectivized the farms, and famine ensued. Then they allowed farmers to be capitalists again, and famine ended. Then they collectivized again, starvation followed.

Finally, the Soviets allowed farmers to farm small plots of land, and sell the result. This became the backbone of food production, not the collective farms.

In the 1980s Kansas became the "breadbasket of the Soviet Union" as Reagan sent huge quantities of Kansas wheat to the USSR.

As for the US, the never-ending specter of famine ended around 1805 or so. Since then the height of Americans shot up. It was not do to any humanist thinking or modern logistics or government programs. It was due to the free market.


I suggest just [0] to scratch the surface of understanding that cause and effect of famines anywhere, but not less so in the USSR, is debated about people who donate their life to the study of this.

While you seem certain simply that they're caused by the absence of a free market (the latter is, in itself, a challengeable claim).

For which you provide zero sources again as well as not providing any sources for the even more outlandish claim that capitalism increased average height. Which was the actual reason I replied to you.

[0] https://en.m.wikipedia.org/wiki/Soviet_famine_of_1930%E2%80%...



No. They're central economic planning. They have deleterious side effects like suboptimal choice of crops.


What about the public influence campaigns that are ran openly on television? How well have we managed to quantify the effect that has on the public?

They also take place without any oversight.


But that doesn’t happen at a global level.

The medium is the message!


Advertisements is a global phenomena. Advertisements are often made to make you depressed about your situation, so the more effective they are the more depressed people get.


Yeah that's the whole thing about advertising is it effectiveness scales with the feelings of inadequacy that it generates.


I generally get downvoted hard when I raise my hand as an advertiser, but here goes.

I think scapegoating advertising is a mistake, because I think we're missing the real problem.

Yes, advertising can and often is unethical and harmful. I can't speak for other advertisers, but I take ethics very seriously. I don't participate in advertising aimed at making problems seem bigger than they are for the sake of selling a product. It's effective (in terms of sales), but I wouldn't be able to live with myself if I did that.

But: What exactly changed about advertising around 2010 if we're going to say advertising is responsible for a radical decrease in mental health since that time?

On balance, I don't think advertisers today are less ethical than they ever were. The same bad actors exist. There are more laws today to prevent the worst abuses, but there are still ways to legally manipulate the public that I would consider horribly unethical.

Yes, we have access to more data. But from my perspective, I haven't seen data used effectively for much more than targeting, i.e. prioritizing ad budgets towards the people most likely interested in your product. It still makes me uncomfortable, but can that alone impact mental health at these levels? I don't think so.

And so my problem with scapegoating advertising isn't that it's unfair to advertisers. We deserve a lot of the vitriol sent our way. My problem with it is that if we're wrong in our diagnosis, the real problem(s) remain unchecked.

The vast majority of the people I know in advertising didn't want all this data in the first place. We were happy to just work on creative ideas, to try and paint a product in a new light so that the general public would take notice.

What changed is social media, and the social media companies themselves. I truly believe the problem is with engagement metrics and all the crap they do to keep people addicted. Advertisers, in turn, are forced to play the game, because it's the only game in town. If you're not advertising on social media, you might as well not exist. And if you don't play the engagement game, you might as well not be on there at all. It's a trap.

That's not to say there's no one in advertising who is genuinely content to do harm. They exist. They've always existed. But they didn't, and couldn't have, created the platforms and the algorithms that multiplied the problem since 2010.

Further, when I look at my own use on social media, the most toxic content isn't sponsored content or ads, it's stuff that's gone viral by content creators and political actors. It's "recommended content" that should have been flagged as wildly inappropriate rather than promoted for more engagement. Saying the problem is advertising misses all of that horrible stuff.

So again, not trying to say advertising is good for the soul. Not saying it's a net positive for society (although I think whether or not it's a positive has more to do with WHAT is being advertised than the act of advertising in it of itself).

But let's not mistake advertising as the cause of the mental health crisis, at least not without solid evidence to back that up. I don't think the evidence in the original post would support that conclusion at all.


I think what changed, which is pretty easy to identify is an increased invasiveness in placement and format of advertising.

Advertisements in the past had always been fairly simple to ignore. Billboards, commercial breaks, and print or even radio ads were disconnected from the content.

Today ads are in many cases often indistinguishable, even if labeled from content.

Facebook ads look like regular posts, and many ads ARE regular posts. A fitness podcast talking about their sponsors product with the same tone and passion as the content or simply being paid to influence on a product.

Everyone pretty universally used to recognize and be annoyed by commercials and pay little attention to ads.

Now, especially young people, can barely even recognize ads. Especially those done by so called influencers which are just part of the regular content flow.

Google, Amazon, And Facebook are 3 of the 6 largest companies in the US and are effectively advertising companies.

That's a huge change.


That type of content has always existed, though. They were called advertorials. Endless books going back to at least the 40s advocated making ads look as similar to regular content as possible for the very effect you're describing.

So I'm not arguing that that's not a bad thing. It is a bad thing, in my opinion. Anything that's done to deceive the audience in any way is unethical.

I'm saying it's not new, and certainly didn't suddenly take off in 2010. It's been a mainstay in mass media for almost as long mass media has existed.

Further, what Facebook has done is treat all ads the same as regular content. That's not something advertisers chose to do; it's something Facebook chose to do. Blaming advertisers for a decision they had no part in is missing the mark.

To be clear, I think many advertisers are probably pretty happy with what Facebook did there. But that's not the same as the advertisers being responsible for that decision. Facebook did it because it led to more clicks and therefore more revenue for Facebook. Same thing with how Google has progressively made search ads nearly indistinguishable from regular search results. Advertisers didn't do that. Google did. Advertisers didn't decide to make the first 75% of results on Amazon be sponsored or promoted products. Amazon did that themselves.

> Google, Amazon, And Facebook are 3 of the 6 largest companies in the US and are effectively advertising companies.

They're media companies, not advertisers. They sell advertising, as virtually all media companies do (with exception for publicly funded or high-subscription-fee companies). Advertisers buy advertising space.

So if your argument is that Google, Amazon, and Facebook are making advertising worse, I agree. If your argument is that advertisers (the people buying the ads) are making things worse, and that this correlates to the drop in mental health, I don't completely discount the theory; but I'd need to see a lot more evidence to support that contention.


My childhood memories of advertising was:

• Slushy machine!

• Buy our cereal, it has a buff friendly tiger with a dashing neckerchief!

• Buy our chocolate, the sexy cartoon rabbit lady/ambassadorial guests say it's wonderful!

• Here's a small man made of butter playing a trombone!: https://www.youtube.com/watch?v=VGHLriHhvtg

• This anthropomorphic telephone wants you to get a loan!

• Weird adverts that turned out to be for perfume or sometimes beer: https://www.youtube.com/watch?v=9mp646_H_xo

None of this seemed to be aiming at getting anyone depressed.


None of this seemed to be aiming at getting anyone depressed.

Every single one of those adverts gave the message "If you don't buy this product you'll be unhappy/unattractive/hungry/missing out/uncool." Every single one. None of them aim to make people depressed, but they all do exactly that if you don't buy the product.

It's worth noting that all the adverts you remember are for products that were wildly successful at the time. People are very willing to pay to avoid being unhappy, even if when the message is coming from a cartoon rabbit.


People have long complained about television, both in terms of bad behavior of fictional characters and tone of news shows.

At this point, though, young people are far more likely to doom scroll, fantasize about influence or whatever online than they are to be watching television.

It's also worth noting that this is a "teen mental health crisis"- television has been around long enough for several generations to go through teenage years without a similar experience.


In the 1930's movies were blamed for the decay in society. In the 1960's comic books were blamed for teen problems. In the 70's it was rock music.


> “The children now love luxury; they have bad manners, contempt for authority; they show disrespect for elders and love chatter in place of exercise. Children are now tyrants, not the servants of their households. They no longer rise when elders enter the room. They contradict their parents, chatter before company, gobble up dainties at the table, cross their legs, and tyrannize their teachers.”

~ Socrates

Seems like every generation is doomed to lose touch with the next generation and pontificate as to why they are the worst generation yet and everything is falling apart.


Is your conclusion, therefore, that every negative observation about a younger generation is false?


Late reply, but no. Extraordinary claims require extraordinary evidence and basically every single instance of "the next generation is awful because X" has proven to be bullshit for the last 2,500+ years. I don't know how many times we'll have to go through rock & roll panic to reefer madness panic to satanic panic to video games cause violence panic it'll take to make so called "hackers" the least bit skeptical to shit that we learned was bullshit as children. Somehow, some people forget everything that enabled them to be the people they are and want to force their children down a narrow path that they choose. But it's not enough that they choose, they have to dictate what other parents can choose because it's too difficult to say no to little Timmy if his friend's parent's have said yes.


The connection here does seem to be a lot more firm. Teen suicide rates are way up, and they do seem to strongly coincide with widespread smartphone and social media adoption. Do you believe those correlations are just circumstantial?


I have a different theory which is just as plausible.

These teen mental problems are a result in a shift in attitudes in America - the attitude that everyone is a victim, achievement is bad, one should get everything for free rather than the old idea that kids should work for their goodies, the mounds of presents kids get for Christmas, participation awards, everyone gets an A, parental supervision of kids play even into mid teens, testing is bad for kids' self-esteem, kids are too fragile for testing, and so on.

I.e. the old virtues of industriousness, thrift, personal responsibility, etc., have all but disappeared.

For example, in my day (when people walked uphill to school both ways) kids routinely got jobs as soon as they turned 16. Today, many peoples' first jobs are not until they graduate from college. That's a massive change.

Kids need to learn how to deal with adversity as they grow up. Parents these days are able to remove all adversity from kids' lives, up until the mid-teens. Then, parents cannot do that anymore, and the kids have not developed coping skills for adversity. No coping skills, parents can no longer fix it for them, leads to mental health crisis.


I think there's more to it than this, too. There's a greater push to mold kids into activists now than when I grew up.

It used to be that you'd color in some pictures to save the rainforest or the whales. Now, it's we need to radically change society or else climate change will kill us all. Despite more people being killed by fists and feet than rifles, school shootings sound like a daily occurrence and might happen at any moment. Having white skin makes you guilty of having too much privilege. Accidentally calling someone by the wrong gender is practically a crime. If your grades aren't good enough or you don't have enough extracurricular activities for college you'll never make enough money. Anything you say online will haunt you forever. Being popular among your peers doesn't just mean being cool at school, everyone is always online spreading influence. There's no way to turn off anymore, and they're convinced they can't or they'll miss out.

They're literally surrounded by existential crises day in and day out. Going through puberty is hard enough, but somehow we've made it harder for them.


I really appreciate the thorough response. I agree with everything you've said, except for it being the prime cause of the issue. I definitely feel that it's a contributing cause of the issue. Anecdotally, I've had this problem, and it was ultimately something I was able to mature out of. In my opinion, I think the problems you've described can be easily bucketed into a general issue with prolonged immaturity and adolescence. I definitely admit that getting to the primary cause of this issue is tough, and although I feel strongly about social media being one of the more primary causes, I'm not in a position to prove that claim.

Anyhow, I agree. Victimhood is a pernicious belief. People don't understand that it has an appeal to it which must be resisted. I'd describe it as a vice just like anything else: anger, jealousy, etc. These are natural emotions, and they do have their own appeal, despite being "negative." And although it can be difficult, these sorts of feelings must be kept in check for the sake of yourself and others.


Sure, we complain, and complain, but have we done anything about it?

If anything, we've relaxed our attitudes towards having a 24/7 propaganda box shouting in our living room.


The vast majority of people I know (38m,Germany) don't regularly consume broadcast TV. Even my parents and their peers don't (but to a lesser extent).


how about Netflix and co.?


Netflix's product isn't as good as social media is for getting past our defenses. Also, TV shows must be made for the masses so the propaganda is frequently obvious and the content is less addictive.


Maybe it's not as good as social media at getting past your defenses (Congratulations! You think you are good at dealing with propaganda!)

But we're talking about societal problems, not your particular case. You've no shortage of neighbours whose brain turns off the moment the boob tube turns on to some talking head screaming about something or other.


People can't take television everywhere as easily as we take social media apps with an ever increasingly refined UI in our phones.


Social media is far worse because (A) cutting off social media cuts part of your social connections too (B) social media is an effectively infinite feed so it's harder to get bored and ignore it (C) social media is algorithmically customized to your preferences and TV by definition isn't.


s/social media/books/g


Social media is nothing like books. It's also nothing like eBooks, Wikipedia, regular discussion forums, telephones, etc. Modern social media has some completely novel characteristics that are responsible for its damaging effects on mental health.

- It's optimized to "maximize engagement," which is code for making it addictive. When anyone says engagement in our industry it's usually a euphemism for addiction.

- It does this by sorting content to present "engaging" content first, which due to how humans' brains are wired tends to be content that is emotionally triggering in some way.

- It's primarily consumed on a device that people carry with you and that has an interface that makes infinite scrolling easy, replicating the basic design of a slot machine.

There were dumb panics about books, but citing those to dismiss concerns over social media is intellectually lazy. They are very, very different things. Books don't watch you while you read them and fine-tune their content in real time to maximize the amount of time you spend reading them.


> - It's optimized to "maximize engagement," which is code for making it addictive. When anyone says engagement in our industry it's usually a euphemism for addiction.

Wikipedia on its own with zero-cost internal hyperlinks was also addictive. There were people going down Wikipedia rabbit holes well before they were getting themselves into Youtube rage bubbles.

That's to say-- I think it matters what one is getting addicted to.

Society can bounce back from people who got addicted to studying too much of various bona fide topics like constitutional law and industrial hygiene.

On the other hand, society would have a harder time recovering if a critical mass of citizens are quantized to mostly low-effort rabbit holes, like believing the earth is flat, or fiat declarations that maritime and common law are the only legally binding forms of constitutional power.


Wikipedia doesn't have "infinite scrolling", you have to make a choice to look at associated content. Better still, you get to choose what you look at instead of having an algorithm choose for you. And you could even bookmark what you found and continue exploring at a later date!

Social media mostly or completely removes these loci of control. You are fed "content" by the simple act of scrolling down the page and what you see is often determined by an algorithm. Because the feed is always changing it's often difficult or even impossible to get back to the same "state" so there's a sense of FOMO as well.


Sounds like the rack of newspapers and magazines that have now disappeared from the newsstands, which now sell consumer packaged goods.

Fair point comparing infinite scroll to slot machines. Books end, newspapers and magazines get thrown away. Always more to scroll.


This is barely scraping the surface. Social media might not be the only thing causing harm to society, but it is still a raging dumpster fire which can be seen from space.




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