A lot of customer value comes from companies that assemble ideas that have existed in isolation. Customers think they hate that, but the numbers say they are wrong.
Foods are an early example. Most are rearranging the same dozen ingredients in different quantities and orders of operation.
Vertical integration is not an all or nothing proposition. Companies can make pretty unique solutions by specializing a couple of pieces.
A lot of customer value comes from companies that assemble ideas that have existed in isolation. Customers think they hate that, but the numbers say they are wrong.
Foods are an early example. Most are rearranging the same dozen ingredients in different quantities and orders of operation.
Vertical integration is not an all or nothing proposition. Companies can make pretty unique solutions by specializing a couple of pieces.