On: Building end-to-end security for Messenger

[ses1984]

It does hurt because you can’t deliver targeted ads based on message content.

[gloryjulio → ses1984]

I don't think they need the exact content to sell ads.

1. sell ads base on the message itself, get crushed in the media; 2. encrypt message but sell ads based on profile and meta data, get good publicity. I think they are doing option 2

Messaging is just part of the platform. My guess is that they want to forgo this part and concentrate on others

[pkulak → ses1984]

All you do is have the end devices build the ad profiles and send them back to FB every once in a while.