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I'm all in favor of studying fine arts, but this isn't quite accurate: advertisers (i.e., brands who run ads) rely on people with arts and humanities training—it's not a coincidence that the smallest unit of advertising is called a "creative"!

But adtech (i.e., the infrastructure underpinning digital advertising) is all data and code, nothing artistic at all. Check out any RTB spec: https://github.com/InteractiveAdvertisingBureau/openrtb2.x/b...




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