I wondered if he was confusing the drama that happened with Seagate buying up Maxtor. A lot of people were upset when that happened because they trusted Seagate a lot more than Maxtor or Western Digital and suddenly the same shitty Maxtor drives many went out of their way to avoid were being sold under the Seagate name leaving people stuck with either buying WD or buying Seagate and probably getting Maxtor anyway. Seagate's quality and reputation took a huge hit.
The above post probably typo-d "Seagate" while meaning "SanDisk".