If Google used Mann's "diminished reality" idea, they could replace ads we see in everyday life (billboards and the like) with some ratio of information chosen by the user and ads from Google. Thus, using g-Glasses, one might see a net reduction in the amount of advertising one is subjected to. And Google could tell billboard companies to pay a toll if they ever want to get through the filter.
What about that HNers who lamented that a Google wearable will be plastered with ads, what if it reduced the overall number of ads you saw?
What about that HNers who lamented that a Google wearable will be plastered with ads, what if it reduced the overall number of ads you saw?