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There's a difference between running a profitable business and running a business that has continuous growth.



Every business’s highest cost - labor - will tend to grow every year. So will the cost of most other inputs.

If you stop pursuing some amount of continuous growth or price increase, you stop making money.


3% higher expenses and 3% higher revenues to compensate is not what people mean by “a growth company”.


No, but it is the dictionary definition of “continuously pursuing growth.”




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