AR is for seeing what the customer is seeing and feeding customized ads and specialized offers. It is the ability to show smaller prices to poor and bigger prices to wealthy, increasing margins. It is an invaluable tool for marketers. It is potentially big big money for Facebook but meager offering for customers. VR is for luring users into AR advertising dystopia. Metaverse is a masquerade. Too bad for them they spent so much on the 3D red herring.
