On: Why does email development have to suck? – Explain...

[progfix]

Why don't you send PDFs?

[conception → progfix]

The faster you get to what a user wants or has to review in an email, the more likely they’ll read it.

[dreamcompiler → progfix]

I read a lot of email on mobile, and PDFs on mobile are a terrible experience. If I see a PDF attachment in an email, I don't even bother opening it unless it's something I was expecting.

[hifix → progfix]

Fair point, and we do generate PDFs elsewhere for similar reports but the general feedback from users is that they want to have the data available directly in the email.