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Twitter’s existential crisis is that it’s lost almost half of its advertising revenue since it was bought by Musk, and posts by its most active users continue to decline. When Facebook’s ad machine kicks into gear, Twitter’s troubles will deepen.



Right, everyone hates Twitter now because you can’t block ads, you can’t use clients that don’t show ads and you can’t use it without logging in to an account.

How is a Facebook enterprise going to be any different in anything apart from perhaps a very short honeymoon period?


Not that I love the ads, but bad ads might not be the main or only reason that people are leaving twitter.


So what’s the rest? Hurr durr Musk bad? Is Zuckerberg any better?


It's exactly that for a lot of HNers.




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