I was just thinking that it was an interesting pivot for Disney from movies/animations into theme parks. You can tell that they obviously put a lot of thought into "experience engineering", and I was kinda wondering what the connection was.
Obviously the IP provides a nice jumping-off point, and there are broadly similar themes around building a new reality etc. But it's not intuitively an obvious leap from moviemaking to theme park building.
The idea of theme parks as "real life video games" provides some continuity to that.
Obviously the IP provides a nice jumping-off point, and there are broadly similar themes around building a new reality etc. But it's not intuitively an obvious leap from moviemaking to theme park building.
The idea of theme parks as "real life video games" provides some continuity to that.