This is a surprisingly naive thing to say in the era of a CEO having a fiduciary duty to maximise shareholder-value over the short-term / their tenure (whichever is shorter)
Can you give an example of a time when a CEO or board of directors lost a suit for taking the morally upright option instead of trying to maximize share value? I often hear people talking about this, but it's always generalities rather than specific occurrences.
This is a myth that refuses to go away. A business can go in whatever direction it chooses, even if it hurts shareholders, employees, or other stakeholders by doing so. Anything short of directly looting the company coffers by directors is fine in a legal sense. Shareholders can just sell if they lose faith in leadership, or put pressure on the board.
That's not right either, the board and officers have fiduciary duty to act in shareholders' interest and to use reasonable business judgment. Less strict than maximizing profit, but more strict than anything-legal-goes.
