> I guess someone has demonstrated math that shows it is more profitable in some cases
Don't underestimate how deeply, fundamentally, mind-bogglingly incompetent most decision-makers are at most companies. Not only do these people have no evidence to suggest it's more profitable (long-term, anyway), they literally do not care. The vast majority of decisions made at the vast majority of corporations in the U.S. today are driven by the Principal Agent Problem, made by people who will never be held account for any of their decisions, nor suffer any consequence for any downstream or long-term effects of anything they do. It's all just a game of who can suck the most blood out of the company short-term before finding another host. These virulent parasites will never give a shit about such mundane concepts as "supporting data".
I'm convinced this is one of the most significant social problems in the U.S. A huge number of American adults spend a third of their lives in an environment where there is no acting towards a common good, and in many cases are actively encouraged to behave in antisocial, cutthroat ways towards other people. There is no way everybody just leaves that at work when they go home and suddenly become good and caring citizens. That's not even counting all of the direct damage they cause directly through the business itself.
Don't underestimate how deeply, fundamentally, mind-bogglingly incompetent most decision-makers are at most companies. Not only do these people have no evidence to suggest it's more profitable (long-term, anyway), they literally do not care. The vast majority of decisions made at the vast majority of corporations in the U.S. today are driven by the Principal Agent Problem, made by people who will never be held account for any of their decisions, nor suffer any consequence for any downstream or long-term effects of anything they do. It's all just a game of who can suck the most blood out of the company short-term before finding another host. These virulent parasites will never give a shit about such mundane concepts as "supporting data".