> Last I checked toyota's market cap was 220B+, they have been burning cash on Hydrogen fuel cell BS for a decade plus. that costs money too. BTW if a startup like Aquarious & some research center in UK can do it then so can they. all the rest of expenses come later when technology is promising & starts deploying. But thats when market also rewards you for innovation & not just maintaining you P/E ratios & EBITDA margins. That is essentially what tesla did.
So this was your intended comment?
If so, I don't see how it's relevant. The money Toyota 'burnt' on hydrogen stuff has already been spent, it can't be recovered.
And the rollout your imagining would require at least 10x the money to do so worldwide.
Relying on a stock market boost to fund such a huge investment is silly because Toyota doesn't pay the vast majority of their suppliers or their staff in shares or options, but in cash.
>The money Toyota 'burnt' on hydrogen stuff has already been spent
Well was the decision to go all in on a entirely new tech (hydrogen fuel cells) was conscious choice by Toyota or not? So you agree that they have capacity to spend investment dollars, right? Now could they spend maybe an order of magnitude less money on improving ICE, Most definitely yes. Its definitely less costly trying to reinvent and entire new scientific field (fuel cells) than repurposing ice engine as demonstrated by companies I highlighted (& many more).
>And the rollout your imagining would require at least 10x the money to do so worldwide.
would this rollout be any less expensive for hydrogen cars, I'd argue orders of magnitude more expensive because no hydrogen infra exists. yet you chose to conveniently ignore it. Also, you are making a strawman here by indicating that I am saying need to fund it with stock-market (go back and read my comment). they dont Need that money to start the rollout, they get rewarded by market when they do it because its a fundamentally better product.
My gut feeling is most of these japanese companies are opposed to electrification because of some other ulterior reason, likely because solar may not be viable in that region & their govts might not be so excited about it. In any case they are about to get their ass handed to them by tesla & chinese EVs because EVs are essentially democratizing the automobile development platform due to its simplicity.
> Well was the decision to go all in on a entirely new tech (hydrogen fuel cells) was conscious choice by Toyota or not? So you agree that they have capacity to spend investment dollars, right? Now could they spend maybe an order of magnitude less money on improving ICE, Most definitely yes. Its definitely less costly trying to reinvent and entire new scientific field (fuel cells) than repurposing ice engine as demonstrated by companies I highlighted (& many more).
Toyota spent that money years ago. How is that at all relevant to how much they can spend in 2023?
Financial markets are much tighter, so I doubt they could even spend 20% as much without huge shareholder pushback.
Guys like you are totally deluded. BEVs are the real dead end and waste of resources. It is just replacing one unsustainable idea with another. And it can't even meet the driving needs of everyone anyways.
All car companies will inevitably have to pivot to hydrogen (or efuels or whatever). It is a matter of when and not if. If anything, Toyota is decades ahead of the competition.
So this was your intended comment?
If so, I don't see how it's relevant. The money Toyota 'burnt' on hydrogen stuff has already been spent, it can't be recovered.
And the rollout your imagining would require at least 10x the money to do so worldwide.
Relying on a stock market boost to fund such a huge investment is silly because Toyota doesn't pay the vast majority of their suppliers or their staff in shares or options, but in cash.