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To me the logical outcome of this is siloization of information.

If display ad revenue as a way of monetizing knowledge and expertise dries up, why would we assume that all of the same level of information will still be put out there for free on the public internet?

Paywalls on steroids for "vetted" content and an increasingly-hard-to-navigate mix of people sharing good info for free + spam and misinformation (now also machine generated!) to try to capture the last of the search traffic and display ad monetization market.




Two more years down the line, AI writes better content than most people and we just don't care who wrote it, but why.


The AI has to learn from something. A lot of people feeding the internet with content today are getting paid for it one way or another. In ways that wouldn't hold up if people stop using the web as-is.

Solving that acquisition and monetization of new stuff into the AI models problems will be interesting.


People are highly egotistical and love feeding endless streams of video and pictures online, and our next generation models will be there to slurp it all up.


Paying for good content and not dealing with adTech? I would definitely pay for that.


Is there good data out there that's ad supported? There are some good youtube channels, I can't think of anything else.


Only ad supported, or dual revenue, or what? E.g. even most paywalled things are also ad supported.




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