I manage an ecom with nearly 50k subscribers. Open rate is dead since the recent IOS update completely skews the numbers, so most of us have switched to click rate.
Nonetheless, the strategy discussed in the link sounds pretty interesting. The thought process being people generally check emails around the same time? Might test it out.
Nonetheless, the strategy discussed in the link sounds pretty interesting. The thought process being people generally check emails around the same time? Might test it out.