California became so popular because it accommodated lots of different lifestyles, its main drawback ATM is that it’s too popular (so lots of people are priced out).
Bentonville is us in northwest Arkansas, right in the Ozarks, I wouldn’t really consider it in the same boat with the rest of the state. I hear it’s actually a nice place to live if you can bare living in a red state (which, these days, has lots of legal drawbacks).