Google's desktop market share peaked in 2018 and has very slowly and steadily declined since. There's absolutely no reason for any company in the search game today to sit idly by while this happens. There's a massive opportunity to jump in and differentiate.
Because the market is so incredibly huge, and Google has ~90% of it, even one or two percent on desktop alone amounts to billions of dollars of revenue.
Because the market is so incredibly huge, and Google has ~90% of it, even one or two percent on desktop alone amounts to billions of dollars of revenue.
https://www.statista.com/statistics/725388/microsoft-corpora... https://www.statista.com/statistics/216573/worldwide-market-....