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Netflix has more subscribers and revenue now then it ever did when there was less competition, so unclear what “happened”



Short term, yes, but it's had a massive head start, these things take time.

Subscribers recently increased because account sharing was stopped but recently Disney has already passed Netflix in subscribers across all its platforms: https://www.forbes.com/sites/qai/2022/09/27/disney-surpasses...

Netflix revenue has started to decline and as they start increasing their pricing and removing shows to save a buck, more and more users will leave, it's already happening, just not reflected on the charts yet due to the aforementioned stopping shared accounts.

The Disney+ vs Netflix subscriber growth trajectory says it all: https://www.businessofapps.com/data/netflix-statistics/




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