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> Zoom is actually a company where it wasn't unreasonable to think there was really a "new normal" and Zoom was well-positioned to capitalize on that shift.

I agree from the perspective of, how much travel related to business is non-essential (could be solved over Zoom/equivalent but instead isn't)?

Face to face with clients, seminars

Maybe I'm missing data on the intangibles of in-person meeting vs digital meeting




I don't know about data but there are definitely intangibles relating to building relationships over food/drink/activities that aren't really replaced by a more transactional video call intended to communicate information.

That's not really a surprise to most people but there was still a pretty broad assumption that the practicalities of reducing travel in favor of video would win out to a significant degree. And that mostly hasn't happened.

It's probably also the case that a lot of people in companies, including execs, complain about business travel but actually really like the change of scenery so they find excuses to do it.


> I don't know about data but there are definitely intangibles relating to building relationships over food/drink/activities that aren't really replaced by a more transactional video call intended to communicate information.

100% agree. It's just fun to think about just how much, for example, "waste" happens with this. Think of the impact to the climate from all of the planes traveling, etc.




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