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Twitter can be profitable. It made over billion dollars in both 2018 and 2019 on revenues of $3 billion. 2020 was big loss but can blame the pandemic. 2021 was small loss but would have been profitable except for lawsuit settlement.

Without Musk, Twitter would likely have been profitable in 2022. No extra debt, no fleeing advertisers, no massive cuts. Some layoffs like everyone else is doing would probably have been enough.




> Twitter would likely have been profitable in 2022.

Please back this up with an actual projection that says anything close to this. Twitter was not on track to ever be profitable before Musk bought it.


2020 was great for most online product revenue. Why is Twitter different?


Twitter was selling ads to companies slashing their ad budgets, not products to consumers with a lot more screen time and a lot less access to stores or to businesses newly dependent on the internet to coordinate their newly remote workforce.




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