- This space is very crowded - to consider this app, I need to know a differentiator much sooner. Is it the streak? Is it the zero-knowledge? What makes this different from the 20 other options? It seems like the value prop here is "this is a simple journal that tracks whether you wrote today or not, and that is zero knowledge." If there's more, it's missing from the marketing here.
- There's some confusion in the branding. You're using the word "guru", as well as the word "jumble" as a verb. Pick a tagline and a CTA, and stick to those.
- I like the point you are trying to make about the value of writing itself... but how does your app take advantage of that value prop? Can I capture those insights in a unique way? Otherwise, I can take your value prop and accomplish it in the writing app I already have an account and history with.
I think you're on the way to something good here, but it's a little too confusing to get me to convert.
Thanks a lot, this is really useful feedback. I completely agree the landing page branding needs some work. I've recently done some workshops to get some clarity on target audience and will try to tighten this up.
Currently the app is light on features so indeed it does not differentiate well, but we will build out a retrospective flow which is unique and helps users find actionable insights from past entries, and explore their best ideas on specific topics over time.
