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CEO tenure has been dropping for years. So what they know is that if they want to get paid in a big way, they need to quickly do things that look tough and improve short-term cash flow, which in turn bump the stock price.

If they wanted to actually be tough, they could ride it out and take slowdowns as a time to really improve internally. As an example, take Toyota, which rose from the decimation of post-war Japan to the world's largest car company by sticking to a no-layoffs policy and using slack times to invest in people, process, and plant.




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