I've been assuming it has to do with a boiler room operation. You know. The sort of dodgy business posing as a whole team with an office based out of a prestigious locale, but its actually just one guy renting out the basement boiler room so he can use that address without technically lying. He sends the same form letter (possibly a scam) to thousands of potential "clients" per day, changing only the name but keeping it worded as if the addressee was the special object of consideration.
