This. It’s not just startups, big companies do it too.
The best recent example is Google Photos. Google announced “free and unlimited” photos storage to everyone one day. Every other paid photo app out there fell of a cliff. Nobody else could give away terabytes of cloud storage for free.
Then once there were no good competitors left, Google suddenly reversed course. Now it’s only free for reduced quality. Ok now it’s only free up to 15GB … and if you fill up that 15GB you’ll stop getting your emails!
The best recent example is Google Photos. Google announced “free and unlimited” photos storage to everyone one day. Every other paid photo app out there fell of a cliff. Nobody else could give away terabytes of cloud storage for free.
Then once there were no good competitors left, Google suddenly reversed course. Now it’s only free for reduced quality. Ok now it’s only free up to 15GB … and if you fill up that 15GB you’ll stop getting your emails!
Legitimate mafia behavior.