I’m no entrepreneur but from the media I’ve seen around recently (podcasts, articles, think pieces) you should be selling before you code, that is, eliciting problems from clients.
Intuitively it seems harder to sell a piece of software which exists concretely, than to sell a solution/maintenance to a problem which can evolve constantly. Would you rather buy a shoe that may or may not fit, or retain a shoe maker to build a custom shoe for you?
If you want to sell an existing piece of software though, I’d probably do it through an App Store and focus efforts on optimizing it’s visibility there. That way you can leverage the existing ecosystem (and let them take a cut) instead of sinking time/money into creating your own.
Intuitively it seems harder to sell a piece of software which exists concretely, than to sell a solution/maintenance to a problem which can evolve constantly. Would you rather buy a shoe that may or may not fit, or retain a shoe maker to build a custom shoe for you?
If you want to sell an existing piece of software though, I’d probably do it through an App Store and focus efforts on optimizing it’s visibility there. That way you can leverage the existing ecosystem (and let them take a cut) instead of sinking time/money into creating your own.