I'm a subscriber and I think you're missing the point. It's about the aggressive tactics to get people to subscribe. And even worse, they don't stop once you've subscribed. You pay them $15.99/month or whatever and then they still do full screen ads for additional product lifecycle steps (listening to music) or enroll family members. It's better on the web but the app experience is terrible. A side-effect I'm sure of the typical engagement/"experiment"-driven product management mindset, where what is not measured (consumer dissatisfaction) does not get managed.
Yea, my rule of thumb is: The more aggressive a company is trying to get me to subscribe, the less likely I will subscribe. On one end of the spectrum are sites that operate via donation and don't loudly ask that I donate. I'm more likely to subscribe to them. On the other end is YouTube Premium.
The hours of content and supporting the creators way more. YouTube music is included. it's not as good as Spotify but it works well enough, google play music was 100x better. still a bit bummed over that they canned it.
I dislike and avoid Google products as much as possible, but I get a lot of value out of YouTube and I am happy to pay them money for Premium to avoid the insane amount of advertisements.
Personally I think it's my most valued subscription cost. I'll drop everything else before I drop YT PREMIUM.