Value comes from the amount paid vs the perceived value gained from getting the object. Something along that line. I learned it in a marketing class.
Just because you can afford a $100 watermelon doesn't mean you have to. Same thing as a $4 coffee or a $2 app.
The concept of perceived value is very important, more so for luxury goods and services.
Value comes from the amount paid vs the perceived value gained from getting the object. Something along that line. I learned it in a marketing class.
Just because you can afford a $100 watermelon doesn't mean you have to. Same thing as a $4 coffee or a $2 app.
The concept of perceived value is very important, more so for luxury goods and services.