Yeah, as a Figma and Adobe consumer this feels like an intentional effort to limit my choice and enable Adobe creative cloud to continue to be more-or-less the only realistic option for design work.
I’m perennially frustrated that I live in an era with nearly-dead antitrust.
Adobe will be facing an existential crisis trying to maintain this monopoly vs AI generated content, AI augmented content generation tools and cheap image and layout apps.
Adobe has an excellent team of machine learning experts who are very well aware of what's going on. I attend their ML lecture series regularly and see speakers from FB, Google, OpenAI, universities, etc, especially on recent advances in large language models and their application to zero-shot learning and text to image generation.