Apple gets away with it because they have a fantastic brand, and produce widely admired products. If people will tattoo your logo to themselves, you can probably get them to pitch in a few extra hours. If you tell them the product they are contributing to will be a cultural icon for years, they'll work weekends.
Tobacco companies and casinos look after their staff, because they know their staff are in it for the pay and conditions.
I'm not saying that Zygna is a bad company, but it's not a great one, given the money it's making. The people in it are not there to make a difference, they want a fat paycheque, a big exit, or a relaxed working environment.
Tobacco companies and casinos look after their staff, because they know their staff are in it for the pay and conditions.
I'm not saying that Zygna is a bad company, but it's not a great one, given the money it's making. The people in it are not there to make a difference, they want a fat paycheque, a big exit, or a relaxed working environment.