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I might be missing something, but how will the stores prevent theft? Will I have to show my receipt to a salesperson after checking myself out?



The items Apple will start off with, are accessories which are low volume, lower priced. If theft in this scenario would be a problem tomorrow, then it should have been a problem today; as Apple only gives you an email receipt and I have not come across a scenario where I had to show the receipt on my way out. Hope that answers your question.


This move is only disruptive if it replaces a good chunk of current usage... without handling common and higher margin items, this is not going to disrupt anyone, just streamline Apple Store processes.


Being disruptive does not mean that you do everything on day one. This is how you start.




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