There are queens and princes and other high ranking royal family memebers in this metaphor, such as marketing, sales and operations. But they all take their orders from the King. And Design is the King.
Anyone who thinks that is "harder than it sounds" isn't thinking straight. It's hard producing, marketing and selling badly designed products. It's hard motivating a work force who aren't happy or proud in their work. It's hard trying to compete with a company that's better than you at designing products. It's hard whichever way you choose to go.
There are queens and princes and other high ranking royal family memebers in this metaphor, such as marketing, sales and operations. But they all take their orders from the King. And Design is the King.
Anyone who thinks that is "harder than it sounds" isn't thinking straight. It's hard producing, marketing and selling badly designed products. It's hard motivating a work force who aren't happy or proud in their work. It's hard trying to compete with a company that's better than you at designing products. It's hard whichever way you choose to go.