Mysteriously enough, the rich old man has his priorities aligned differently there.
Tangentially, I'd like to note "rich old man" as an example of one of those "just speaking an objective truth" things this essay supports, and the reason it can be problematic. Because objectively, Graham is a rich old man. (You could quibble about the precise boundary on "old", but he's 57 currently and that counts to me.) However, my saying it and calling attention to it certainly implies things, doesn't it?