My suggestion here is to use either a game console or set top box (Roku, Shield, AppleTV) as the primary interface. My TV likes to show ads and all, but I never see them because as soon as I boot the TV i immediately go to my Xbox and do everything else from there.
Pretty soon though I feel like even this "loophole" will be closed and TV manufacturers will start placing ads even on HDMI outputs.
Pretty soon though I feel like even this "loophole" will be closed and TV manufacturers will start placing ads even on HDMI outputs.