Slightly of topic but Armenian music made a really strong impression on me.
I had zero knowledge of Armenian culture and music but when I first heard a duduk concert, I think I had about 45 min of continous goosebumps, a very unexpected and intense experience.
Anouar Brahem - Bom dia Rio: https://www.youtube.com/watch?v=noYCkiPrqS8
Dhafer Youssef - Les Ondes Orientales: https://www.youtube.com/watch?v=K9INsERNFUo